AEGIS CEO Kwon Seo-ryeong (left) and Bornstar Company CEO Hong Ki-sung (right)

Bornstar Company signed a business agreement with Aegis, an agency specializing in foreign models, for mutual cooperation with the aim of revitalizing the K-content industry on the 12th. 

By signing this business agreement, Bornstar company (hereinafter referred to as Bornstar) and Aegis plan to take the lead in diversifying businesses necessary for the dissemination and activation of K-content.

AEGIS is a specialized agency that discovers and fosters foreign entertainers wishing to work in Korea thanks to the Korean Wave, and contributes to the development of K-culture by establishing human resources and infrastructure through agreements with various overseas agencies. It is attracting attention from the industry for practical support such as education and management necessary for domestic entertainer activities.

In response, Bornstar announced that through this agreement, it will take the lead in discovering talents necessary to revitalize K-contents by supporting customized entertainment academy education such as vocals, acting, and dancing for foreign entertainers' activities in Korea.

In addition, through this business agreement, the two companies will cooperate in entertainment education and casting businesses, global auditions, Korean Wave concerts, and fan meetings, and contribute greatly to revitalizing K-content.

Hong Ki-sung, CEO of Bornstar Company, said, "We will cultivate future K-culture talents through fair and systematic education, auditions, and management systems, and through this agreement, we will discover many foreigners who are interested in K-culture as well as domestic." He added, "We are looking forward to more collaboration to contribute to the development of various K-content industries."

Meanwhile, the Bornstar Company, founded in 2008, is a Bornstar training center operator and is located in the industry's top tier, providing professional programs such as professional education, casting, and management necessary for finding pre-stars, centered on the Bonstar Training Center, an entertainment academy specialized institution.

 Stardaily News 2023. 6. 14

* an original article : https://www.stardailynews.co.kr/news/articleView.html?idxno=416380